What better means to us
Our story
After adopting my first puppy, I found that choosing from many of the best pet products meant sacrificing on the style of my small apartment.
With that as my spark, I started LAY LO™ out of my garage with a mission to make products for my pets that I’d be proud to display in my home.
Over five years later, our small team has continued that journey. We have designed over fifteen unique bed patterns, secured partnerships with retailers like Nordstrom, Saks, and Anthropologie, and launched successful collaborations with visionary brands such as Etsy, Joseph Altuzarra, and Studio W.A.L.D. Our work has also been featured in publications such as Fast Company, Elle Decor, Architectural Digest, and Dwell.
It's been a wild ride, and I can't wait for what's next.
- Gabriela
Our journey
Humble Beginnings
We launched our first dog bed on Etsy made from upcycled fabrics we sourced globally. Starting from a garage, we made every bed made-to-order, and word got out.
First collections
Inspired by the global fabrics we found around the world, we developed a unique, yet durable knit material and launched our first collection, Boho, in May of 2019.
Etsy x Altuzarra
We developed a custom collection alongside designer Joseph Altuzarra in partnership with Etsy. Later that year we became a Etsy design finalist. Image: Elle Decor
New collections
We continued to launch new patterns and colors, such as Terra, Sage, and Terrazzo — a launch complete with a photoshoot to benefit the animal shelter in Palm Springs.
Retailer Growth
We were humbled to have our products available at exclusive retailers such as Nordstrom, Saks, and Anthropologie.
Launched our first service: Homeschool
With Homeschool, we expanded on our mission of creating a better home for you and your pets with online, 1:1 expert help from trainers, nutritionists, and groomers.
Our Fabrics
Globally inspired, functionally knitted.
Beautiful designs and patterns created by our in-house team, never off the shelf. Always knitted, never printed.
Our Bed System
Custom comfort that reduces waste.
Whether your choosing the styles you want on your bed cover or what cushioning goes in it, our modular system gives you the most options for your bed to look and feel like home — without tossing anything out.
Our Quality
Made to last (and last).
Every domestic and international partner has been vetted to ensure each product is knit with the highest quality yarns and machines used by the top textile manufacturers around the world.
Our Vision
Fostering a well-rounded life at home with your pets.
Through our weekly newsletter and 1:1 dog training platform, Homeschool.
